Tuesday, 25 February 2014

How we used media technologies in the construction and research, planning and evaluation stages


We used a variety of different technologies throughout our music video which consisted of construction, research planning and evaluation. We started using the website youtube to look into certain music videos similar to ours and also unconventional ones just to add abit of variety to our research. We then picked out certain ideas from these videos which we thought we can corporate into our music video, this allowed us to pick out the conventions we wanted to embrace and challenge.

We then posted all our research and planning onto our blogging diaries which were on the website blog spot. We had to keep a constant diary going on in our blog to make sure we captured every detail of how we acquired our shots, costumes, props etc. We also planned our story line out for the music video by using story board templates were we listed the shots used and drew a rough version of how the shot would look like.

When it came to the actual shooting of the music video there was a large variety of technologies used. We used 2 cameras during our filming, one being the hand held sony HDV camera which we were familiar with from previously using it in our last project, we equipped it with a tripod to keep it steady for panning shots etc. our other camera that we used was my go-pro camera which was very useful for acquiring some unique shots as you could attach it to certain object such as the guitar and parts of the drum kit. Although you could not zoom in with this camera it had a very wide angle shot to it which captured a lot of the band.

My GO-PRO camera was very useful as it acquired shots that would be impossible to achieve with the standard cameras which the school issued out, shots such as the bird’s eye view shot which hovered over the drum kit from the ledge of the drama theatre, we achieved this shot by attaching the GO-PRO camera to my tripod and held it over the ledge in a secure position so it would not move around. A new technology which I had to come to terms with was my GO-PRO app which I had to come to terms with. It allows you to see everything that the camera can see and you can hit record and cut on the Iphone. This proved to be very useful as most of the shots I acquired with the GO-PRO were not hand held as the camera was attached to certain objects such as guitars, symbols and tripods.
 
 
Another technology which we used were the stage lights in the drama theatre which gave us a huge amount of choice in which how to light the stage for the band. We ended up choosing to put a spot light on each of the musicians for dramatic affect and chose not to light the back ground around them. A key example of where this is used is in the music video ‘Wake me up when September ends’ by Greenday where the lighting was very well managed as it just lit up the musicians, they also added a semi strobe light to there music video in certain break beats. We planned to replicate this however we had to cut this idea out due to time restrictions.
To acquire our backing track for the music video we had to copy the actual audio from the original music video by copying the link from youtube and used a sight which took us a long time to find that would work on a school computer, the website was called audio extractor.
When we began to start editing our music video together we used the program called Imovie in which we synced up the backing track to best fit our music video which we needed to get perfectly in time. This proved to be quite a challenge as the Imovie program would frequently misplace certain clips on its own accord making the whole music video out of time which took up copious amounts of time to correct. We also used different aspects of Imovie such as the many different effects you can use to incorporate different transitions from shot to shot such as fading them into one another. Another aspect that I found useful in Imovie was the aspect in which you can alter the image you have caught. This was very useful when we focused the camera on the lead guitarist and noticed that the lighting was noticeably different on him compared to the other musicians as the spot light had a red tint to it. We balanced this out on Imovie by altering the colour filter in that certain clip which made the light on the guitarist a normal spotlight colour. For the end of our music video where we attached the GO-PRO camera onto the symbol which gets hit and sways which gave the shot a first person feel, after this shot we faded it to black the added an animation title to the end which read out ‘Diary of Jane’ in curly gothic letters which spiralled out which we thought was a perfect ending to the music video.
After our final cut was finished we transported it to quick time so it can be viewed by the examiners. We did so by converting the file into a JPEG file so it would be easy to transport into quick time.